Pricing

One programme. One payment.

Start with a free week with all features. Like it? Then you buy your full twelve-week programme. No subscription, no surprises.

No automatic renewal. You decide what happens after your 12 weeks.

The 12×7 Programme

All inclusive

One price for your whole programme of 84 days.

€21.99/ 12 weeks

one-time, no automatic renewal

Start your programme

First week free, then €21.99 once

  • Daily diary for food, water and exercise
  • AI food recognition for calories and macros
  • 12×7 Coach, your personal AI chat
  • Daily AI analysis and feedback
  • FoodLab with AI recipes and week planner
  • The 12×7 roster and progress
  • Full wellbeing check-ins
  • Weekly reviews

All prices include 21% VAT. Secure payment, no subscription, no hidden costs.

After 84 days

You kept it up. Carry on? Only if you want to.

Your programme does not renew by itself. Near the end we ask whether you want to continue in infinity mode: your roster, data and habits simply carry on. As a reward for completing your 84 days you pay a reduced rate, and you can cancel every month. If you say nothing, it simply stops.

Infinity mode €5.99 per monthcancel monthly

Frequently asked questions

Is the first week really free?

Yes. You start with a full week with all features, from the coach to FoodLab. After that you decide whether to buy your programme, or stop.

Does my programme renew automatically?

No. The programme is a one-time purchase and never renews by itself. Near the end of your 12 weeks we explicitly ask whether you want to continue. You decide.

Can I just pay monthly?

Not during your programme: you pay €21.99 once for the full 12 weeks. Afterwards you can continue month by month in infinity mode, if you choose to.

What is infinity mode?

The continuation of 12×7 after your programme: you keep logging, your roster and data carry on and the coach keeps looking over your shoulder. As a reward for completing your 84 days you pay a reduced rate of €5.99 per month.

Can I cancel infinity mode?

Yes, every month. There is no minimum term. If you stop, your data remains available as described in our privacy policy.

Do the prices include VAT?

Yes, all amounts include 21% VAT. No hidden costs.

Ready to begin?

Your first week is free, with all features. Tick off your first day today.

Start your programme